Tailored shopping results for everyone

The Edits is a startup that aims to change the way we shop forever. Through an incredible technology that they have developed, smarter more intelligent shopping results are delivered to users and help them to buy more of the things that they really want. Far too complicated for me to try and explain in a single paragraph but having seen it work it is pretty spectacular. I was hired for a short while with The Edits to provide them with some initial user experience work, wireframes, help with their user interface and development guidance. I provided the steer for the UX and helped reshape the current platform to be more user friendly.

Very early on in the project I realised that I was not the man to provide development guidance for this system. It was far and away above my understanding and nothing like anything I had seen before. So I helped to recruit and hire a backend database architect and software engineer who could help guide this process. Through the project and working with the team it became apparent that the work needed to complete this project was far above what I had initially estimated that it was. So we made a call. To use what we had and adapt it rather than rebuild it. This was a tough decision to make but it meant that we stuck to our MVP deadline goal and through a series of sprints we achieved what we needed to on time. Without the Agile process that I had learned during my time at Lloyds Online Doctor I am sure we would not have hit this milestone.